Thursday 1 November 2018

How to delete personal activity data on Google becomes easier


Since developing search engine algorithms in the internet world, Google has made every effort to ensure that only they can manage the personal data of users.

But now everything changes. Through announcements posted on Google blogs, users of Google search engines, or other Google products can easily delete their search history.

Earlier this year, we launched a new Google Account experience that places your privacy and security ahead and in the middle, and we update our Privacy Policy with clearer videos and languages ​​to better describe the information we collect, why we collect it, and how you can control it.Search history data from users has long been used by Google as a money scrapper.

With this data, advertisers on Google can direct their advertising targets precisely, according to the market segmentation they want. This is indeed not widely known to internet users, especially for those who are laymen.

The rise of data leak cases is now changing the perceptions of internet users, especially social media. Begins the case of using Facebook data illegally by Cambridge Analytical, until the latest leaked Google Plus user data.

Likewise with the disclosure of the practice of tracking user search history even though they have turned off the Google location feature. Internet users are now aware, their personal data is vulnerable to abuse by the internet industry giants.Insistence that internet users be given a choice in an easy way to delete the history of personal data even more rapidly exhaled.Google, whose products are used by nearly one third of the earth's population, is aware of this.

Through posting on the Google blog uploaded yesterday (10/24/2018), Eric Miraglia, Director of Product Management, the Privacy and Data Protection Office stated,Today, we make it easy for you to make decisions about your data directly in Google products that you use every day, starting with Google Search.

Without ever leaving Google Search, you can now review and delete your latest Google Search activities, get instant access to the most relevant privacy controls in your Google Account, and learn more about how Google Search works with your data.This latest update from Google makes it easier for us to control the activity history of using Google Search.

Previously, we had to open a Google account first, then access the My Activity menu on a Google account to be able to delete the activity history on the Google products we use.

Through this change, we can access the My Activity menu directly, without having to leave the Google Search page. How to?For those who use a computer or laptop, just press the settings button at the bottom right. After the pop up appears, press the Your Data in Search menu. This will take us to the My Activity menu.

For Google Search users via smartphones, the way is to open the sidebar menu at the top left. Then press the Your Data in Search menu.

If in the usual My Activity menu we can delete the activity history for all Google products at once or choose which one we want, the My Activity menu via Google Search will only delete the activity history on this product only. Going forward, Google ensures that it will complete all of its products with direct access to My Activity like the one on Google Search.

In this short version of the My Activity menu, Google also includes a brief explanation, how our activity history is used by Google Search.

Google uses Search activities from billions of searches to develop features such as suggestions and results that are more relevant based on what others are looking for.Depending on your settings, Google can also use your activities to make Search more private for you, such as showing suggestions from your recent Search history or making the ads you see more relevant.This change is of course welcomed by internet users, although it still fails to leave scathing criticism. The main question that arises from Google users is, "Why didn't they do (this) many years ago?"Google can make changes to the ease of access to delete activity history so easily. But, years before, Google seemed to prevent users from deleting this personal history.Google hides deletion access behind the scenes, as if hoping we would never delete personal history. Of course, billions of eviction data is a real money machine for Google, and generally for similar companies that have personal data on users.